Every year the NBC hosts a series of national tribute rides in Taylor’s honor. Hundreds of cyclists across the country will join in the commemorative recognition of Taylor’s incredible store and lifetime achievements. Hennessy V.S has partnered with The NBC to organize this year’s synchronized tribute rides in celebration of Marshall “Major” Taylor’s legacy. On Saturday, December 1, 2018, the late cyclist’s birthday rides in Atlanta, Dallas, Detroit, Chicago, Los Angeles, and New York will commemorate Taylor and continue the NBC’s mission of promoting diversity in sports.

Hennessy V.S will support the NBC in the following six cities during the nationwide Marshall “Major” Taylor Birthday Tribute Ride on December 1, 2018.

  • Atlanta – Dick Lane Velodrome
  • Dallas – White Rock Lake
  • Detroit – Lexus Velodrome
  • Chicago – Major Taylor Trailhead
  • Los Angeles – El Dorado Park West
  • New York – Madison Square Garden
  • Full List of Cities »

Participants must be 21+ and a US resident. Registration deadline is November 29, 2018.


Hennessy invites participants in the six cities to join them for a post-ride cocktail mixer with a special screening of Hennessy V.S’ “Wild Rabbit” TV creative & documentary spotlighting Taylor.

The post ride celebration will include the announcement of the “MMT Higher Education Scholarship” recipient.